Viral Engagement from Outrageous Rumors

Despite being an apparent hoax, the post about Katy Perry and Justin Trudeau generated significant discussion, humor, and disbelief, utilizing common 'weird timeline' and meme-like reactions. This demonstrates the immense virality and engagement potential of outlandish or unexpected pairings, celebrity gossip, and satirical content. Brands could craft marketing campaigns that leverage humorous, unexpected, or even slightly absurd scenarios to capture attention and go viral, using self-aware humor or unexpected celebrity endorsements (or parodies of them) to generate buzz and discussion. Caution is advised to ensure such campaigns are clearly humorous and not misleading.